Have you been trying to create your Facebook Fan Page the one with the most fans in your market and industry? Do you want to know what other successful businesses are doing right?
Well read on and you will know exactly what to do to make your Fan Page the most successful one yet!
Below are the Top 5 Most Successful Fan pages, and the little secrets that they use to become that.
#1 Red Bull
Their secret is they know their audience. Red Bull has a large target audience and they know exactly how to persuade them to purchase their product. They know the best ways to deliver their product; one of the ways Red Bull does it is through video games. Remember each business has a different audience; know how to connect to your audience and you will be successful too.
#2 Burt’s Bees
This one surprised me. But the main feature that makes Burt’s Bees so successful online is their use of social networking and video links. On their Facebook fan page, they have their Top Video that brings in all the traffic. This video gives a ‘behind the scenes’ look at what they do. Their customers love it. So how can you incorporate pictures and videos to help your page stand above the other companies? Brainstorm ways to involve your next potential customer.
#3 Uno Chicago Grill
Imagery is everything. Uno Chicago Grill takes advantage of the Facebook app FBML and uses fan page generators to entice their audience with vivid design and photos on their fan page. They also have a “Fan of the Week” photo contest that makes their customers eager to be fans, and want to participate. Looks are everything in the social networking world, along with connecting with the people, so look good and treat your customers great.
#4 LiveScribe
If you are like me you may have not heard of this company either. But when I visited their fan site, I discovered why they are ranked number 4. First, they make it so easy to purchase their products. You can buy whatever you need directly from their Facebook fan page! Convenience is everything. You can also comment on the product, tweet about it, and read other customers’ opinions on them too. As a consumer, it’s important to know what people who have purchased the product have to say about it. People trust people and being able to read testimonials is always a big seller.
#5 Toy Story
Say What?! I know Toy Story is a movie not a business, however they do have products, and make an significant profit every day. How they do this is with the “TOY CREATOR” option on their fan page. If you become a fan, you have the opportunity to create your own toy. The best ideas win prizes and even have the chance to become real. They give you the option to purchase movie tickets, previous movies, and video games. It is a cool fan page, and it looks more like a website than a regular Facebook page, because they use fan page generators.
Now you have seen the inside look at the Top 5 most successful Facebook Fan sites. Some of them were surprising, but they all gave us the keys to improving our own fan page so that we can make our businesses even more successful! So watch out Red Bull! I’m making my way to the top of this list!
